News : American Fire Protection Rebrands as American Fire

November 10, 2017

American Fire Protection has rebranded and is now American Fire. The subtle name change more accurately describes the vast services offered by the firm which has grown into a worldwide expert in all areas of fire suppression, alarms, and security as well as protection. As part of its rebranding effort, American Fire announces the launch of its redesigned and rebranded website to more fully communicate its services and products to its worldwide customers. The new website was redesigned to showcase American Fire’s expertise and extensive experience providing highly-specialized fire protection engineering, materials, installation, service, inspection, and commissioning services throughout the world. The branding on the site more closely aligns American Fire with its affiliate company, CHA Consulting, Inc.

The new website includes resources for clients and potential clients including descriptions of complex domestic and international projects American Fire has successfully completed. The website also provides information about manufacturing partners, company news, and career opportunities available with American Fire.

“We are inspired by our new name and redesigned website and the story it tells about our work,” said Josh Whaley, American Fire CEO. “We want to create awareness about the amazing work our team is doing around the world and solidify AFP’s position among the best in our industry.”